3 Tips for Service Area Businesses on Google My Business

Service Area Business and Local SEO

Paul Gonzalez Business, Local SEO

As a Service Area Business (SAB) business are you at a disadvantage when it comes to ranking online?  It’s kind of like which came first, the chicken or the egg?  According to Google, though, a Service Area Business is not at a disadvantage to a normal brick and mortar storefront location.  But who actually believes Google anyway? It has become …

Digital Marketing: To Cut or Not to Cut

Rich Henrich Business, Local SEO, SEO

In a March 2010 edition of the Harvard Business Review, “Roaring Out of Recession” by Ranjay Gulati, Nitin Nohria and Franz Wohlgezogen, they studied 4,700 businesses before, during and after the recession. In a year-long study that looked at corporate performance during the past three major recessions- the 80’s, 90’s, 20’s. They looked at three years prior to a recession, …

Are You Competing Against Google?

Is Google On Your Side?

Paul Gonzalez Business, Local SEO

I hear business owners say about their competitors all the time “I don’t have that kind of budget, how can I compete against them?”  Well, there are a lot of encouraging answers to that question, but imagine if you had to compete against Google.  How could you ever afford to do that? But what if I told you that you …

DO NOT PANIC: MARKETING DURING CORONAVIRUS IS NOT A TIME TO STOP

Rich Henrich Business

Feeling anxious is understandable. The fear of the unknown can become overwhelming if you allow your mind to focus on all of the things that are out of your control. It’s easy to say “everything is shut down” and “no one is doing business” and a million other words the hive mind of hysteria will repeat, regurgitate and spin into …

2020’s Biggest SEO Mistake And How To Fix It

Phil Hudson Business, Ecommerce, SEO

As I write this, the world is on lockdown. Corona Virus is rampant and people are locked in their homes. The last four out of five times I went to the grocery store I couldn’t even find eggs and one time I was yelled at for trying to buy a box of butter, two bags of cheddar cheese, and a …

Search Marketing During Coronavirus: How to Improve Your SEO

Rich Henrich Business, SEO

Search Marketing in a Time of CoronaVirus: What You Can Do We are all facing challenges during this unprecedented time as we adjust to life around COVID-19. The businesses we own, manage or work for, may not be open or maybe adjusting operations to keep serving the community and keep revenue coming in. Health concerns have shifted how we interact, …