3 Tips for Service Area Businesses on Google My Business

Service Area Business and Local SEO

Paul Gonzalez Business, Local SEO

As a Service Area Business (SAB) business are you at a disadvantage when it comes to ranking online?  It’s kind of like which came first, the chicken or the egg?  According to Google, though, a Service Area Business is not at a disadvantage to a normal brick and mortar storefront location.  But who actually believes Google anyway? It has become …

Digital Marketing: To Cut or Not to Cut

Rich Henrich Business, Local SEO, SEO

In a March 2010 edition of the Harvard Business Review, “Roaring Out of Recession” by Ranjay Gulati, Nitin Nohria and Franz Wohlgezogen, they studied 4,700 businesses before, during and after the recession. In a year-long study that looked at corporate performance during the past three major recessions- the 80’s, 90’s, 20’s. They looked at three years prior to a recession, …

Are You Competing Against Google?

Is Google On Your Side?

Paul Gonzalez Business, Local SEO

I hear business owners say about their competitors all the time “I don’t have that kind of budget, how can I compete against them?”  Well, there are a lot of encouraging answers to that question, but imagine if you had to compete against Google.  How could you ever afford to do that? But what if I told you that you …

Google My Business – Why isn’t your listing optimized yet?

Paul Gonzalez Google My Business, Local SEO, SEO

During this COVID 19 crisis I’ve had the opportunity to speak with hundreds of worried business owners, people just like you and me, that are concerned about the survival of their business.  We’re lucky to be in a country surrounded by so many creative entrepreneurs that are determined to survive AND keep their employees earning a paycheck so their families …